Saturday, December 28, 2019

E-Recruitment Pros and Cons - 1349 Words

Recruitment is the process of searching for qualified job applicants. Recruitment involves personnel planning, sourcing candidates, screening and selecting the qualified person to fill the job. Recruitment can be carried out with variety of methods, namely; job fair, selection consultancy, head-hunters, temporary agencies, advertisements, employee networking (word of mouth), colleges, universities and careers service and union or professional referral. Other than those, recruitment can be done using the Internet. E-recruitment is also the process of recruitment, except that it utilizes electronic resources, more particularly, the Internet. Digital recruiting has however separated the recruitment process into the traditional recruitment†¦show more content†¦Then only they could have a strong brand name, and their brand name is somewhat that supports them to grab the applicants’ attention. Though e-recruitment has been proven to have strong positive prospects for recruiting personnel, there are still some shortcomings to it. The first point discussed by the authors is the discrimination issue towards the non-users and ethnic minorities. This issue is extended with the lack of Internet access available for these groups. Other than that, they may not have the skills needed to use online recruitment. I concur with this statement as people with computer illiteracy may not be able to use online recruitment. Besides, older applicants are usually not familiar with the usage of e-recruitment which results in them being left out and employers not being able to reach them. Hence, although digital recruiting may overcome the geographic obstruction, employers should also consider the demographic structure in the society. The second issue being voiced here is the difficulty to find professional applicants. It is described in this journal that executive job applicants still prefer personal contact. I believe I can relate this issue with them having privacy concerns. The Internet is a huge bank of information, they may feel uneasiness with a lot of their personal information travelling all over the virtual space. The next issue isShow MoreRelatedE- Recruitment Practice: Pros vs. Cons3850 Words   |  16 Pages583764 E- RECRU I TMENT PRACTICE: PROS V S . CONS OCTOBER 2006 - MARCH 2 0 0 7 V O L . 1 N O . 1 ABSTRACT The traditional method of recruitment has been revolutionized by the emergence of the Internet. In the past few years, the Internet has dramatically changed the face of HR recruitment and the ways organizations think about the recruiting function. In the coming years, digital recruiting and hiring are expected to continue their explosive growth. Presently, e- recruitment has been adoptedRead MoreQuestions On International Human Resource Management Essay1716 Words   |  7 Pages Student ID: S2145218 TABLE OF CONTENT COMPANY INTRODUCTION†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦4 IHRM CHALLENGES OF PADI CEPAT†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦5 1.1.1 Recruitment and staffing issues†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...5 1.1.2 Meeting the cultural values and considerations of the host country†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦6 COMPONENTS AND PURPOSE OF HUMAN RESOURCE PLAN†¦Ã¢â‚¬ ¦.........6 PROS AND CONS OF HUMAN RESOURCE PLAN†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..7 ETHNOCENTRIC OR POLICENTRIC APPROACH†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...7 IHRM PRACTICE FOR PADI CEPAT†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..8 CULTURAL DIVERSITYRead MoreChallenges Of The 21st Century And The Role Of Advertising1281 Words   |  6 Pagesretailers (Kokemuller, 2007). Sometimes middleman do bot pass on benefits to the customers, like the price and sample of the products which is being offered by the producers. As a middleman he should be faithful to both producers and consumers so of e any false act it would harm both the producer and customers so in order to avoid such action, middleman should be eliminated. Advertising is somehow bad as people are being encouraged to buy products that are harmful for their health like cigarettesRead Moreinternal hiring vs external hiring.1166 Words   |  5 Pagescompany already working in another position or externally by somebody who is new to the business. For this firms need to consider different methods of hiring and try to create a pool of potential candidates with relevant skill level. There are pros and cons to both internal and external hiring. In the current economic scenario, companies look cut costs by hiring within their four walls rather than from the outside. it has been estimated that cost on finding and hiring someone externally is 1.7 timesRead MoreDefinition Of Hr Profession Map1556 Words   |  7 Pagesas the four bands display the contributions a practitioner would be making at every step of their career. The Professional Area I have selected is Resourcing and Talent Planning as a key part of my job is dealing with recruitment for my clients. I also specialise in bulk recruitment. I would like to develop this area some more in the future. Having completed the assessments on the online HR Map, I was positioned on Band 2. There are two areas that I am mainly interested in, Assessment and SelectionRead MoreOnline Recruiting Or Internet Recruiting2184 Words   |  9 Pagesemployment boards became more and more common and well known as a way of job recruitment by both jobseekers as well as employers. The more popular job boards like www.monster.com, www.jobs.com, and ww.careerbuilder.com make it comfortable for job seekers to explore obtainable openings and easier access for recruiters to advertise those openings. Research will be conducted as to why these job boards and internet recruitment has become more popular. This will be done by gathering information fromRead MoreRecruiting - the Cisco Way1580 Words   |  7 Pages Answer part a The importance of recruitment and selection Recruiters play an important role in the success of an organization. They essentially act as a filter that -- when used properly -- only selects the best candidates. In a constantly changing business world, companies need to hire people who are adaptable, loyal, knowledgeable, dependable and confident, thereby creating a foundation for success. Cost Cost is a major reason why effective recruitment and selection is important. There areRead MoreLions†¦Tigers†¦and Bears: the World of E-Hrm Essay2316 Words   |  10 PagesTHE WORLD OF E-HRM Lions†¦Tigers†¦and Bears: The World of e-HRM Submitted in partial fulfillment of the requirements for the Degree of Master of Science in Management College of Business Management Cardinal Stritch University November 29, 2011 Abstract Rapid development and expansion of the internet has boosted the realization and application of e-HRM. Technological optimist assume, that from a technical perspective, the IT possibilities for e-HRM are endless:Read MoreSocial Media As An Aid For Human Resource Management1616 Words   |  7 Pagesthis academic literature review, it will discuss some of the issues concerning the use of social media in the workstations. This will include: social media as an aid in Human Resource Management, social media on Workplace Communication and the pros and cons of Social Media in Health Care Industry. Social Media as an aid in Human Resource Management Referring to journal article â€Å"Managing the Effects of Social Media in Organizations† by Schultz, Koehler, Philippe Coronel (2015) learning about theirRead MoreEffective Recruitment and Selection2447 Words   |  10 PagesEffective Recruitment Selection â€Å"Matching and securing the right people in the right job!!† General Information Breaks/ Prayer Breaks Canteen Mobiles Attendance/Timekeeping Certificates Introductions Name Organization Job Title/Main Functions Hobbies Expectations of the Course Objectives Planning for human resource requirements of organization Identify and follow the necessary steps in selecting and hiring an employee. Plan the recruitment and selection criteria Short-list

Friday, December 20, 2019

Global Security And International Global Economy Essay

Over the past decade, the world economy has been in trouble having to face multiple critical situations. In the world we live in today, it seems impossible to only choose one of ‘most’ critical challenges we are facing in our international economy. The amount of conflicting challenges the global economy is dealing with is absurd. A few major issues are: Environmental Security, Global Corporation, Political war/conflict, Globalization and so much more. Needless to say, global security and international organization (IO) are needed more than ever to help maintain a stable global economy. This paper will show why global security and IO is critically needed yet is not being effectively helping regulate the issues list above. Ultimately, this paper will suggest new ways to approach this critical issue the economy is facing today. Background To gain an understanding of the upbringing of these challenges, we must first define what the international global economy is and the events that took place. It was developed by global interdependence of economic flows that connects to the global economy world. Some consider it as ‘economic sensitivity’, which is controlled by global management that set the norms, standards and needs for the international global economy. Looking at the historical events that took place in, can help explain why we are facing these critical challenges today. The evolution in terms of the changes in forms of governance, affairs and outcomes in the globalShow MoreRelatedGlobal Security And International Global Economy Essay2123 Words   |  9 Pagesdecade, the world economy has been in trouble having to face multiple critical situations. In the world we live in today, it seems impossible to only choose one of ‘most’ critical challenges we are facing in our international econ omy. The amount of conflicting challenges the global economy is dealing with is absurd. A few major issues are: Environmental Security, Global Corporation, Political war/conflict, Globalization and so much more. Needless to say global security and international organizationRead MoreThe Domestic Scene That Influence International Behavior835 Words   |  4 PagesThe world is changing rapidly and fundamentally. Significant shifts in the balance of global economic and military power, increasing competition between states, and the emergence of more powerful non-state actors means we are increasingly likely to have to deal with unexpected developments. In this era of information saturation and truncated attention spans, focusing on the nation’s long-term strategic planning needs is a challenge in and of itself. However, addressing our vital interests in anRead More Chinas Rise 855 Words   |  4 Pagesmilitary modernization and their reemergence to the international community. China’s international policy is to promote world peace. They hope to do so by staying neutral and only defending their interests, and not instigating. The only contradiction in China’s policy is that it interferes with Tibet and Taiwan. If Taiwan ever tries declaring independence, China will declare war on them and it just so happens the United States is an ally of Taiwan. The global superpower of today is the United States of AmericaRead MoreEmergence of Globalization Phenomenon1521 Words   |  6 PagesDifferent technologies developed fairly independently like computers, satellite TV, print media and telegraphy have fused together to form the global communication network. The proliferation of information and communication technologies (ICTs) and the possibility of wire and wireless almost everywhere, no spot on earth is apparently left untouched by global communication. The internet is the most remarkable development which grew from a few hundred website in the 90s to several millions at the endRead MoreRealist and Liberalist Perspectives of Globalization Essay examples738 Words   |  3 Pagesperspectives have different explanations as to why and how globalization evolved. Realists argue that international trade is most effective when there is hegemony in the world market, whereas liberalists believe that it is a matter of how countries use the idea of reciprocity in their decision about trade. I agree with the realist perspective because hegemony allows the global economy to enhance and international trade functions the best when a hegemon dominates the world market. Realist perspective explainsRead MoreThe National Security Strategy : An Evaluation Of International Relations Theories Essay899 Words   |  4 PagesAmerican National Security Strategy: An Evaluation of International Relations Theories The National Security Strategy (NSS) of the United States of America has several international relations theories interwoven throughout the document. The three most prominent theories contained specifically in the section outlining America’s strategic approach are, realism, liberalism, and constructivism. The most distinctive theory expressed within the NSS â€Å"Strategic Approach† section is liberalism; howeverRead MoreThree Ideologies of Political Economy Essay974 Words   |  4 PagesMohammed Talukder ILRS504 February 14, 2010 Wk5 Essay Assignment- Three Ideologies of Political Economy Global power is understood to be both economic and political, which are interrelated in a complex manner. Thus the International Political Economy (IPE) has become a discipline within the social sciences that analyzes international relations in combination with political economy. IPE is considered flexible and contains epistemologies that are subject of robust debate. At the core of the debateRead MoreInternational Relations During The Cold War1750 Words   |  7 PagesEssay over International Relations This paper will talk about how international relations changed after the cold war in four parts. The first part will be talking about environment. The second part will be talking about religion. The third part is sovereignty. The fourth part will have changes in statehood. The fifth part will talk about gender and then the conclusion. Environment has been growing as an academic subject for the past three decades and now it is on the â€Å"international agenda† (Jackson)Read MoreInternational Law Threatens Western Countries1262 Words   |  6 Pagesincreasing attention to varieties of international crime, comparative criminology becomes a major field in criminology and criminal justice (Bennett, 2004:2). Comparative criminology is important for the designation and implementation of international policies and preventive measures on international crime; hence there are a rising amount of studies regarding crime and control on a cross-national level. Therefore, in this essay, how do violations of international laws present a direct threat to WesternRead MoreInternational Financial Institutions1391 Words   |  6 PagesThe world economy is becoming more global in regards to its underlying operations each successive year. International trade has had a profound impact on global wealth while also increasing the quality of life for societies around the world. Banking, and in particular, international banking facilities the exchange of capital to areas of the world that need it. These inflows of capital help to foster ingenuity, creativity, and innovation to help spur international growth. As such, each year, globalization Global Security And International Global Economy Essay Introduction Over the past decade, the world economy has been in trouble having to face multiple critical situations. In the world we live in today, it seems impossible to only choose one of ‘most’ critical challenges we are facing in our international economy. The amount of conflicting challenges the global economy is dealing with is absurd. A few major issues are: Environmental Security, Global Corporation, Political war/conflict, Globalization and so much more. Needless to say global security and international organization (IO) are needed more than ever to help maintain a stable global economy. This paper will show why global security and IO is critically needed yet is not being effectively helping regulate the issues list above. Ultimately, this paper will suggest new ways to approach this critical issue the economy is facing today. Background To gain an understanding of the upbringing of these challenges, we must first define what the international global economy is and the events that took places. It was developed by global interdependence of economic flows that connects to the global economy world. Some consider it as ‘economic sensitivity’, which is controlled by global management that set the norms, standards and needs for the international global economy. Looking at the historical events that took place in, can help explain why we are facing these critical challenges today. The evolution in terms of the changes in forms of governance, affairs and outcomesShow MoreRelatedGlobal Security And International Global Economy Essay2133 Words   |  9 Pagesdecade, the world economy has been in trouble having to face multiple critical situations. In the world we live in today, it seems impossible to only choose one of ‘most’ critical challenges we are facing in our international economy. The amou nt of conflicting challenges the global economy is dealing with is absurd. A few major issues are: Environmental Security, Global Corporation, Political war/conflict, Globalization and so much more. Needless to say, global security and international organizationRead MoreThe Domestic Scene That Influence International Behavior835 Words   |  4 PagesThe world is changing rapidly and fundamentally. Significant shifts in the balance of global economic and military power, increasing competition between states, and the emergence of more powerful non-state actors means we are increasingly likely to have to deal with unexpected developments. In this era of information saturation and truncated attention spans, focusing on the nation’s long-term strategic planning needs is a challenge in and of itself. However, addressing our vital interests in anRead More Chinas Rise 855 Words   |  4 Pagesmilitary modernization and their reemergence to the international community. China’s international policy is to promote world peace. They hope to do so by staying neutral and only defending their interests, and not instigating. The only contradiction in China’s policy is that it interferes with Tibet and Taiwan. If Taiwan ever tries declaring independence, China will declare war on them and it just so happens the United States is an ally of Taiwan. The global superpower of today is the United States of AmericaRead MoreRealist and Liberalist Perspectives of Globalization Essay examples738 Words   |  3 Pagesperspectives have different explanations as to why and how globalization evolved. Realists argue that int ernational trade is most effective when there is hegemony in the world market, whereas liberalists believe that it is a matter of how countries use the idea of reciprocity in their decision about trade. I agree with the realist perspective because hegemony allows the global economy to enhance and international trade functions the best when a hegemon dominates the world market. Realist perspective explainsRead MoreEmergence of Globalization Phenomenon1521 Words   |  6 PagesDifferent technologies developed fairly independently like computers, satellite TV, print media and telegraphy have fused together to form the global communication network. The proliferation of information and communication technologies (ICTs) and the possibility of wire and wireless almost everywhere, no spot on earth is apparently left untouched by global communication. The internet is the most remarkable development which grew from a few hundred website in the 90s to several millions at the endRead MoreThe National Security Strategy : An Evaluation Of International Relations Theories Essay899 Words   |  4 PagesAmerican National Security Strategy: An Evaluation of International Relations Theories The National Security Strategy (NSS) of the United States of America has several international relations theories interwoven throughout the document. The three most prominent theories contained specifically in the section outlining America’s strategic approach are, realism, liberalism, and constructivism. The most distinctive theory expressed within the NSS â€Å"Strategic Approach† section is liberalism; howeverRead MoreThree Ideologies of Political Economy Essay974 Words   |  4 PagesMohammed Talukder ILRS504 February 14, 2010 Wk5 Essay Assignment- Three Ideologies of Political Economy Global power is understood to be both economic and political, which are interrelated in a complex manner. Thus the International Political Economy (IPE) has become a discipline within the social sciences that analyzes international relations in combination with political economy. IPE is considered flexible and contains epistemologies that are subject of robust debate. At the core of the debateRead MoreInternational Relations During The Cold War1750 Words   |  7 PagesEssay over International Relations This paper will talk about how international relations changed after the cold war in four parts. The first part will be talking about environment. The second part will be talking about religion. The third part is sovereignty. The fourth part will have changes in statehood. The fifth part will talk about gender and then the conclusion. Environment has been growing as an academic subject for the past three decades and now it is on the â€Å"international agenda† (Jackson)Read MoreInternational Law Threatens Western Countries1262 Words   |  6 Pagesincreasing attention to varieties of international crime, comparative criminology becomes a major field in criminology and criminal justice (Bennett, 2004:2). Comparative criminology is important for the designation and implementation of international policies and preventive measures on international crime; hence there are a rising amount of studies regarding crime and control on a cross-national level. Therefore, in this essay, how do violations of international laws present a direct threat to WesternRead MoreInternational Financial Institutions1391 Words   |  6 PagesThe world economy is becoming more global in regards to its underlying operations each successive year. International trade has had a profound impact on global wealth while also increasing the quality of life for societies around the world. Banking, and in particular, international banking facilities the exchange of capital to areas of the world that need it. These inflows of capital help to foster ingenuity, creativity, and innovation to help spur international growth. As such, each year, globalization

Thursday, December 12, 2019

Music affect Perceptions Consumer Behaviour

Question: How does music affect perceptions Consumer Behaviour? Answer: Statement of Problem: Consumer behaviour is one of the essential facets or concerns that play a very important role in the shaping of the corporate strategies that are often built for the purpose of business operations. However the question pertinent to the situation is that whether there happens to be a significant relation between consumer behaviour and atmospheric conditions of which the element of music happens to contain a prime factor. It is rather imperative in this context to evaluate the phenomenon that would indicate the influence of music on the behaviour of the consumers that could again influence their purchasing decisions. (Niki Hynesa Manson., 2016) Rationale of the Research: One thing that all of us might have noticed is that in the current times when the super markets and the mall culture is gaining a fast predominance, a pleasant environment at the places of commercial transactions such s markets has become quite an omnipotent feature. In fact music is one constant feature that happens to surround us, the consumers, whenever we visit a mall, a shop, a super market, a restaurant, a boutique or any other high profile commercial places. This feature of music has become so common that we often even miss to even notice or recognise the same. Yet it is very much present everywhere for that matter. Now the question is that why has music become such an important or even a non expandable facet of the modern times. Is there some other reason that just providing an environment of comfort and pleasure to the consumers. It is in this context one thing must be appreciated is that the entrepreneurs of these commercial places who does invest quite an amount to give us a pleasant atmosphere and environment to shop in must be having some real good reason behind their actions. As they are business men to begin and end with and not just mere philanthropists, hence the action of giving a pleasant environment to their customers must be having a good reason behind it. (Ko, 2015) The recent researches in this context have found some really formidable answers behind the same. It has been found out through researches that the element of human psyche and the psychological conditions plays a major role in the purchasing decisions and the consumer behaviours in the present times. This in fact is the reason why the major malls and the super markets create an ambience that would be pleasant and comfortable and will be able to retain the consumers for a longer period of time. The present research has been conducted on similar lines which try to establish the relation between the element of music and that of the psyche of the consumers. Through this research we try to analyze and examine the psychological theories and the concepts that try to evaluate the relation between music and that of the consumer behaviour. It is through this research that we would like to find out the reason and the logic o creating a pleasant environment and ambience for the consumers of which the element of music is an essential part.(Michael Solomon, 2012) The research happens to be essential to understand the more minute details that are associated with the facet of consumer behaviour which in itself could be one of the most important domains that could help to increase business volume and sales bulk in any type of industry. Researches in this genre mostly take the sectors of the retail segments or the segment of hospitality such as the restaurants and the fine dining joints. (Luxford, 2015) Discussion Synthesis of the theories with the thesis: A good many number of researches have been done in this segment. In fact this is a research where we see that two potentially different streams and principles comes into the foreplay and happens to be creating a different, a distinct and a completely unique theory that not juts explains phenomenon into the arena of psychology and human behaviour but also that of business and the commercial arena. (Weijters, 2014) Very clearly it has been pointed out that business strategies are nothing but plans and designs that happens to be introducing a product or a service into the market in such way that it would be attracting the attention of the customers towards the service or the product and the consumers would be encouraged to make a purchase of the same. Through the various marketing gimmicks and the strategic planning all that the companies and the corporate houses are trying are but to encourage the consumers to make an added purchase of their products and services. (Humphreys, 2015) It is on similar lines we see that the retailers and the super markets and the malls are also making an added effort to make their customers and their clients o be comfortable and happy while they are within the malls, which has a very favorable effect on the purchasing decisions and sales indexes. This is a fact that has been proven through a number of researches that has been conducted in the past couple of decades. These researches have been carried out through various types of sectors such as the malls, the shopping centers, the boutiques and very importantly the restaurants the dining joints. In all the above cases it has been seen that the element of music plays a very important role in creating a positive effect on the psyche of the consumers. It has been observed through various researches that happy and popular music has always had a positive effect on the moods and the psyche of the customers and if in the shopping malls the sales indexes have always have risen. In the case of the restaurants again it has been seen that clients have been retained for a longer time and they have also given the restaurants a much better scale of business.(Jeong, 2012) A number of researches that have been conducted in this genre have led to the emergence of number of theories that explains the effect of music on human perception especially in the pretext of consumer behaviour. All of these theories have been indicative of the factor which points out at the influence that music could have on the psyche of the consumers who are out in the malls and the super markets trying to make a decision regarding their purchasing and buying priorities. These theories have both a commercial and management along with a psychological orientation that have tried to explain the influence of music on the human psyche and the consumer behaviour. (Clement, 2012) Kolter in the year 1973 opined that the product, its quality and its price happened to comprise a very small part of the factors or the catalysts that actually encouraged a person to buy the particular product or avail the said service. There are certain other facets that had a much larger and a much more prominent effect and influence on the purchasing decisions of the consumer. The most important aspect or the major catalyst that encourages a consumer will be the local atmosphere. According to the reasoning of Kotler the atmospheric condition is a major tool that is used by the marketing team for the purpose of elevating the sales of their products. Kotler has highlighted the importance of facets such as the ambience of the shopping area that would consist of the temperature of the place, the cleanliness of the place, the interior dcor, the lighting and the smell that could be associated with the place. Music is again one of the most elemental features of the atmospheric conditions of the place. As put by Kotler even the very nature of the music has to be very carefully and thoughtfully selected.(Lee, 2016) Donovan and Russell in the year 1982 presented the world with their PAD theory or the theory of Pleasure, Dominance and activation. In order to explain this theory a number of researches have been carried out in the retail segment primarily. This research has revealed observations that the element of a comfortable and a pleasant ambience has resulted into the willingness of the customers to stay for a longer period in the shopping complexes that have automatically resulted in to better and higher sale brackets. On other hand in case the ambience of the sales place happens to be a repulsive one then the clients have always showed a displeasure towards the ambience of the shopping place and hence they have tried to leave o the place as early as possible. This has obviously would be having an adverse effect on the sales index of the place. (Zeeshan Obaid, 1993)Gauguin and Jacob once again in their research have made observations on a flower boutique. The scholars have found that the rat e of sales in the flower shop had been much high at the times when the shop had romantic and happy music., In similar lines Broekemier, Marquardt and Gentry have concluded that as observations have exhibited the genre of music also seems o be having a very important effect on the psyche of the consumers. In the current times it is no longer to have just music in the background. The music has to be such that would be appealing to the psyche of the people who are vesting the store. Hence in this context we see that the genre of popular happy, romantic and peppy music seem to have a much more beneficial effect on the psyche of the consumers and the scale of business and sales in the shopping arena. (Wagner, 2013) There are again other studies those points out to the fact that the element of music cannot have much of a formative effect on the spending decisions of the consumers. However music could one of the instruments through which we see that the consumers could be retained in the stores for a longer span of time. It has been seen that, music is one of the contributing factors for which the consumers likes to spend some added and extra time in the shops. Again music or the choice of the songs that a played at a store could again one of the major and prime reasons for which the customer would be attracted to revisit the store again in the future. (Robert East, 2013) Psychology theory: One of the theories that happen to be applicable in this context is that of Music psychology or that of musicology. This is a genre of psychological explanation that delves deep into the arena of music, it different variations and also the various kinds of effects that the sane could have on the human mind. This is one psychological theory that could be applied into a number of other streams such as the streams of education, performance, consumerism, social behaviour, intelligence and creativity. Music psychology is a stream that has been in the vogue since the pre 1980s. A number of empirical researches have been made into the stream between the era of 1860 and that of 1960. The time from 1960 to the present is again considered to be the modern era that has dawned new dimensions into the said doctrine. (Foxall, 2014) This is the psychology theory that establishes the relation between music and that o human behaviour. As a different facet of human behaviour, consumer behaviour is again a phenomenon that happens to get very largely affected by the element of music. This is probably one of the reasons for which we see that music has become an integral part of our modern cosmopolitan environment of shopping, one that is maintained in the various shopping malls, complexes and the super markets. Once again the theory clearly establishes the fact that music itself not exactly suffices to create a favorable influence on the psyche of the humans or the consumers to be more particular in this context. Music comes in various variations, kinds, types and also genres.(Hwang, 2013) In this context we see that retail shop entrepreneurs and maintenance people must be very careful and thoughtful at the time of making a choice of the songs and the music that would be playing in the background of their stores and shops. The class of the music, whether jazz, pop or traditional will be making a huge difference to the moods of the consumers. The tempo of the music, whether song with lyrics or an instrumental piece, will be the considerations that has to be calculated and evaluated quite closely and meticulously. This is so since the music type will again have a profound and definite impression on the psyche of the consumers and the buyers of a shop. (Chang, 2013) Summation of the research: The above research could be summed up into the opinion that the psychological aspect happens to play a major role in determining the sales volume and figures of shop. The very ambience and the environment of the shop happen to play a much significant role that helps to encourage a consumer to make higher number of purchases in a shop. However researches into the genre has also illustrated that often music is the catalyst that not really affect the purchasing decision of a consumer, however helps to retain the consumer for a longer period of time in the shop. (Lu, 2015)Music could also be an elemental reason for which a consumer would like to revisit a shop the second time. Hence music happens to be playing a very significant role and also has a potential influence on the facet of human perception and is rather imperative at least in the context of consumer behaviour. (Barrie Gunter, 2014) Known and Unknown facets of the topic: Following are the aspects that have been illustrated in relation to the topic of the current thesis or research: Music is used by a large number of malls and super markets, restaurants and other commercial shops to create an ambience of comfort and pleasure. Music helps to influence the psyche of the consumers Music cannot really help to increase the sales volume all the time. Music can help to retain customers for a long time in the shops. Music can motivate a customer to revisit a particular shop. The nature or genre of music is also important.(Andersson, 2012) However following are the issues or concerns that though exists in relation to the topic yet happens to be not fully elucidated: Does music help the shop staff to interact better with the customers so that better business could be increased? Can good music instigate the customers to refer the shop to others as well? How music shall be mixed so that the shop could have an appeal for all age groups.(Nepomuceno, 2014) Recommendations for improved research: Following are the recommendations that could be made for better and improved researches into the said genre: Surveys could be conducted amongst the staff of the shop that would motivate them further. A survey amongst the customers could be made so that the effect of the music on them could be analyzed. Again their suggestions could be taken to play better music. Keeping all other marketing gimmicks same or even increased, researches could be conducted on sales figures and consumer behaviour when the music in a shop would be turned off. The resulting data could be them matched, compared and even evaluated as against the data when the shop did have background music. This could further help to elucidate the effect of music on consumer behaviour and also the perceptions of human beings. (Lantos, 2015) References Andersson, P.K..K.P..W.E...G.A., 2012. Journal of retailing and consumer services, https://www.sciencedirect.com/science/article/pii/S0969698912000732. Let the music play or not: The influence of background music on consumer behaviour, pp.553-60. Barrie Gunter, A.F., 2014. Consumer Profiles (RLE Consumer Behaviour): An Introduction to Psychographics ; https://books.google.co.in/books?hl=enlr=id=60m2BQAAQBAJoi=fndpg=PP1dq=How+does+music+affect+perceptions++++++++++++Consumer+Behaviour+ots=grZe8fVH3ysig=5DF-oHyKaft2hpk. Routledge. Chang, E.C...T.Y.F., 2013. Journal of Business Research ; https://www.sciencedirect.com/science/article/pii/S0148296311001998. Research note: E-store image, perceived value and perceived risk., pp.864-70. Clement, M..R.A...V.S., 2012. Service Science, https://pubsonline.informs.org/doi/abs/10.1287/serv.1120.0005. Consumer responses to legal music download services that compete with illegal alternatives., pp.4-23. Foxall, G.R., 2014. Consumer Behaviour (RLE Consumer Behaviour): A Practical Guide ; https://books.google.co.in/books?hl=enlr=id=xUm2BQAAQBAJoi=fndpg=PP1dq= How+does+music+affect+perceptions++++++++++++Consumer+Behaviour+ots=1cbTpHI5j9sig=xtfh93oaA8E6rH6niPbCf9YEffo. Routledge. Humphreys, M.A...M.J.C., 2015. In Proceedings of the 1991 Academy of Marketing Science (AMS) Annual Conference ; https://link.springer.com/chapter/10.1007/978-3-319-17049-7_60. On the Impact of Music on Meaning in Advertising: Theoretical Perspectives and Research Directions, pp.293-97. Hwang, J...O.C., 2013. International Journal of Hospitality Management ; https://www.sciencedirect.com/science/article/pii/S0278431912000631. The antecedents and consequence of consumer attitudes toward restaurant brands: A comparative study between casual and fine dining restaurants., pp.121-31. Jeong, B.K..Z.K...K.M., 2012.. International Journal of Electronic Commerce,; https://www.tandfonline.com/doi/abs/10.2753/JEC1086-4415160304. Consumer piracy risk: Conceptualization and measurement in music sharing, pp.89-118. Jeong, B.K..Z.K...K.M., 2012. International Journal of Electronic Commerce, https://pubsonline.informs.org/doi/abs/10.1287/serv.1120.0005. Consumer piracy risk: Conceptualization and measurement in music sharing, pp.89-118. Ko, T.H...L.H.Y., 2015. A Brand Premium Pricing Model for Digital Music Market.;Ko, T. H., Lau, H. Y. International Journal of Trade, Economics and Finance, , p.117. Lantos, G.P., 2015. Consumer Behaviour in Action: Real-life Applications for Marketing Managers ; https://books.google.co.in/books?hl=enlr=id=NnNsBgAAQBAJoi=fndpg=PP1dq=How+does+music+affect+perceptions++++++++++++Consumer+Behaviour+ots=d2KqYxY0iBsig=w3u6hcsrl6lpGosv2Q. Routledge. Lee, Y.-K., 2016. Tourism Management ; https://www.sciencedirect.com/science/article/pii/S0261517715300248. Impact of government policy and environment quality on visitor loyalty to Taiwan music festivals: Moderating effects of revisit reason and occupation type, pp.187-96. Lu, L.C..C.H.H...C.A., 2015. Journal of Business Ethics,https://link.springer.com/article/10.1007/s10551-013-2024-4. Consumer personality and green buying intention: The mediate role of consumer ethical beliefs, pp.205-19. Luxford, A...D.J.E., 2015. Event Management ; https://www.ingentaconnect.com/content/cog/em/2015/00000019/00000001/art00003. The Role of Mobile Applications in the Consumer Experience at Music Festivals., pp.33-46. Michael Solomon, R.R.-B.J.P., 2012. Consumer Behaviour ; https://books.google.co.in/books?hl=enlr=id=ajDiBAAAQBAJoi=fndpg=PP1 dq=How+does+music+affect+perceptions++++++++++++Consumer+Behaviour+ots=ewUPNz6nGMsig=4hrzLZvWZdP5wVA3rB5B-ld_yxk. Pearson Higher Education AU. Nepomuceno, M.V..L.M...R.M.O., 2014. Journal of Retailing and Consumer Services https://www.sciencedirect.com/science/article/pii/S0969698913001240. How to reduce perceived risk when buying online: The interactions between intangibility, product knowledge, brand familiarity, privacy and security concerns., pp.619-29. Niki Hynesa Manson., S., 2016. Journal of Retailing and Consumer Services ; https://www.sciencedirect.com/science/article/pii/S0969698915300849. The sound of silence: Why music in supermarkets is just a distraction, pp.171-78. Robert East, M.W.M.V., 2013. Consumer Behaviour: Applications in Marketing ; https://books.google.co.in/books?hl=enlr=id=eJJqoZR0w3wCoi=fndpg=PP2dq=How+does+music+affect+perceptions++++++++++++Consumer+Behaviour+ots=ANN_Mto-Cfsig=xcldz6zIEDcwfHB9p9KbMvbnTg0. SAGE. Wagner, T.M..B.A...H.T., 2013. In System Sciences (HICSS), 2013 46th Hawaii International Conference on IEEE ; https://ieeexplore.ieee.org/xpls/abs_all.jsp?arnumber=6480197. The Advertising Effect of Free--Do Free Basic Versions Promote Premium Versions within the Freemium Business Model of Music Services?, pp.2928-37. Weijters, B..G.F...V.S., 2014. Journal of Business Ethics, https://link.springer.com/article/10.1007/s10551-013-1892-y. Online music consumption in todays technological context: putting the influence of ethics in perspective. , pp.537-50. Zeeshan, M. Obaid, M.H., 1993. Asian Journal of Business and Management Sciences ; https://www.ajbms.org/articlepdf/5ajbms201303022769-06June14.pdf. Impact of Music on Consumer Behaviour: A Perspective on retail, pp.56-63.

Wednesday, December 4, 2019

Novice to Expert free essay sample

The profession of nursing is an experience where there is much professional growth and development to be gained. This being said it starts at the beginning with what is learned from teachings to students to what is taught to the professional nurse, taking that information and applying it to the skills in the nursing profession. Having the competency gives a nurse the confidence to take care of their patient with confidence. With the increased patient acuity and the least amount of time for the patient hospitalization, technology has to be proficient and user friendly. Technology today has come so far from ten years ago, that the nursing professionals that graduated do not have the skills that are required today with out the teachings of another. To develop the competency is only the first step to becoming an experienced nurse, this is developed over the years through teachings and support of others. We will write a custom essay sample on Novice to Expert or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page But even with this help many nurses become stressed and being incompetent and search else where for employment. Patricia Benner used a theory of developmental skills, using five different stages to establish a clinical development in the practice of nursing. Here she takes into account increments in skilled performance based upon experience as well as education (Brenner, 1982). â€Å"Dr. Patricia Benner introduced a concept saying that expert nurses develop skills and understanding of patient care over time through a sound educational base as well as a multitude of experiences. She proposed that one could gain knowledge and skills (â€Å"knowing how†)† (Dracup, Bryan-Brown , 2004) Patricia Brenner Patricia Brenner is a Professor in the Department of Physiological Nursing in the School of Nursing at the University of California, San Francisco. She gained her BSN from Pasadena college of nursing and her MSN and Ph. D from the university of California in medical surgical nursing. She is the author and co-author of multiple books and many publications throughout her career. Dr. Brenner has also gained international recognition for her work in research and lectures. She is the founder of Benner Associates, where she developed a plan that is used to help process solutions to problems in the nursing industry within a hospital setting. Dr. Benner wrote a book in 1984 titled From Novice to Expert. Here she was able to break down the stages of education into levels of experience by use of the Dreyfus model of skill and acquisition. This model was originally used for the study of chess players by Hubert Dreyfus, who is a mathematician and philosopher. The levels of Competency There are five levels/stages of competency that was established by Dr. Brenner. Level one is the level of novice, these are the beginners with little or no experience to apply learned skills to a situation. Level two is the advanced beginner, these people can demonstrate to some ability and show an acceptable performance. Level three shows competency that they are able to apply learned techniques and have probably been on the job for several years. Level four are the proficient people who continue to move forward with ease, who can establish a given situation and modify it to their needs. Level five is the expert, one that no longer requires help, they are able to understand a situation and give the appropriate action needed (Brenner 1982). The levels are used to see the changes of performance, the level of understanding and the outcomes of performance in a given situation. The study taken place by Dr. Brenner was conducted at six different hospitals on 51 experienced nurses, 11 new graduates and 5 senior nurses (Brenner 1982). They showed two different levels of performance, one of past experiences and one of learned and adaption to a situation and being able to prioritize that situation. Given these techniques and applying them to the nursing profession, enables one to see on what level each nurse is able to work, who in the hospital stetting needs help and who is able to work proficiently. Conclusion Competency in nursing is established by learning, not only does it focus on clinical skills, but also understanding the science beside the skills, taking that information and reflecting and evaluating nursing abilities to achieve the desire outcomes (Kowitlawakul, 2013). With information and knowledge that is collected the goals and outcomes can be very useful in expanding the scope of practice of the nurses who are less proficient (Brenner 1982). The medical industry is evolving every day therefor the learning of technology is a must. Repetitive care and with the help of clinicians are a need to be classed as experienced, to be comfortable in ones environment will establish better preparation for patient care. This overall competency for all nursing is that there is always going to be a need for clinical specialists in the nursing field to advance the care of the patients at a level that is safe and proficient.